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Julianne Hough & Nina Dobrev Launch Fresh Vine Wine - Best Business Review Site 2024

Julianne Hough & Nina Dobrev Launch Fresh Vine Wine

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Julianne Hough & Nina Dobrev

Cameron Diaz, Drew Barrymore, and Pink are all doing it…making wine that is. And now real-life best friends Nina Dobrev and Julianne Hough are joining the celebrity vintner crew with their co-founding of Fresh Vine Wine, a collection of premium, ‘better for you’ wines produced and bottled in Napa, California. Gluten free and naturally lower in calories and with fewer carbs and low sugars, the Fresh Vine Wine collection currently features a California Cabernet Sauvignon, Pinot Noir, Chardonnay, California Rosé Wine, a Limited Reserve Napa Cabernet, and a newly released Sauvignon Blanc featuring a light, golden straw color and aromas of key lime, fresh melon and California citrus blossoms. With a juicy palette of white peach, ripe Meyer lemon, and pomelo as well as a luscious, refreshing finish of ruby red grapefruit, it’s the perfect summer wine.

Fresh Vine Wine Line-Up.

‘Our new Sauvignon Blanc enables us to add to one of the top five selling varietals of wine in the U.S. and elegantly complements our growing product line,” said Rick Nechio, Interim Chief Executive Officer of Fresh Vine Wine, Inc. “We are appealing to the growing market of health-conscious consumers who value premium taste.” 

“Julianne and I have always bonded over having similar core values and lifestyles,” said Dobrev. “We’re both incredibly busy, but we make it a priority to enjoy life to its fullest and enjoy every moment through connection, laughter, taste, and shared experiences. We always had this dream of venturing into the wine industry to create a product that reflects who we are. Using only high quality ingredients and without compromising taste, we wanted to make a guilt free wine that compliments active lifestyles.”

Added Hough, “The very foundation of my friendship with Nina is built upon experiencing and sharing life together, always with a glass of wine in hand. We both lead very active and physical lifestyles, with a holistic approach, so we wanted to make a product that not only complimented our lives but was also still of premium quality and impeccable taste. We believe that wine is a catalyst for bringing people together, especially our high-quality premium wine varietals at Fresh Vine Wine.”

Fresh Vine Wine’s vision is to be the leading choice in an emerging category of affordably luxurious wines that capitalize on the current trend toward healthier living. The wines are available at retailers nationwide, at the two largest online wine markets, Vivino and wine.com,  and at www.freshvinewine.com. Prices range from $14.99-$22.99.

Photos courtesy of Fresh Vine Wine



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